




Barbie's 60th Anniversary Pop Up
Was the lead designer on an incredibly fast turn around one day pop-up 10,000 sq ft activation in Soho to celebrate Barbie’s 60th Anniversary. It was one month between starting on designs to the event date. Led a team of up to 8 designers (4 on the main team with another 4 helping when needed) in order to accomplish this. Mattel liked the event so much that it is now being adapted into a traveling event which plans on hitting 32 different cities.